the Parallax Scroll Effect!

Screen Shot 2013-02-26 at 8.37.37 PM.png

Ever since I stumbled upon the storybook app "Monkeys in My Head" for the iPad by indie developer, Paper Plane Co., I've been following them. Quite long enough to notice they've revamped their website to include what's called a parallax scroll effect. There's a bunch of websites doing that - check it out here. The new site is gorgeous. It just fits in with their whole direction of creative inspiration. You scroll up, and up, and up! Beautiful artwork, smooth scrolling, and very mobile friendly. Thumbs up to the folks behind Paper Plane Co. One wonder, though, that it's based in Singapore!

creative thinking is our quest
— www.paperplaneco.com